# Constance Chan

> Principal product designer. First design hire, grew with a startup to $200M ARR, ships end to end.

Constance Chan (she/her; also Connie Chan, 依然) is a principal product designer targeting principal individual-contributor roles at Series A–C startups. Native web surfer, making complexity easy to understand and act on.

## Career

### Stealth AI startup

Roles: Lead Designer, Design Engineer (2026–today)

- Experiment in progress: how and what do we build in the new agentic era?
- Moved from JTBD research to a full-customer rollout in about 9 weeks, with a greenfield build and design system.

### Iterable

Roles: Principal Product Designer (2023–26); Senior Product Designer (2018–23)

- Joined at Series B as the first designer and led through Series E, grew with the company from 100 to 700 people and past $200M ARR.
- Grew a design team and stayed hands-on. Earned design a seat at the strategy table without leaving the work. Hired our first designers, helped shape the career ladder, and grew from just me to a 15+ person UX team.
- Modernized the platform without breaking it. Redesigned Workflow Studio, replatformed from Angular to React, and set up the first design system. Kept business-critical work intact and running while opening platform up to newer, non-technical users.
- Rebuilt segmentation, then taught it to explain itself. Replaced years of one-off query builders (and the design debt behind them) with a single one built to cover every marketer need. Helped ship it across the platform, then evolve it with AI, all while staying backwards compatible.
- Presented on stage at Activate 2024, and won Hack Week in 2021 and 2024.

### thoughtbot

Roles: Design Director (2015–17); Designer, Frontend Developer (2014–15)

- Led research and design discovery for entrepreneurs, early-stage startups and universities at this product agency.
- Prototyped in code, validated on device early, and shipped production front-end. Contributed to our popular open source projects.
- As Design Director, grew the regional Boston team and represented Design with prospective clients.

### Airbo

Roles: Product Designer (2012–14)

- A self-sustaining startup with a team of four people, I designed the early version of this workplace benefits gamification platform and its brand.

### The Boston Globe

Roles: Front-end Developer (2011–12)

- Front-end development for the Globe's digital properties.

### Northeastern University

Roles: BFA, Graphic Design & Interactive Media (2007–12)

- From childhood hobbies into a career: foundational design, motiongraphics, programming, and music theory learnings.

## Case studies

- [Growing a design team](https://conchan.site/work/growing-a-design-team/): Grew a design team and stayed hands-on. (in progress; the page is a preview)
- [Modernizing Iterable](https://conchan.site/work/modernizing-iterable/): Modernized the platform without breaking it. (in progress; the page is a preview)
- [Lists & Segmentation](https://conchan.site/work/lists-and-segmentation/): Rebuilt segmentation, then taught it to explain itself. (in progress; the page is a preview)

## Contact

- Email: hey@conchan.site
- Website: https://conchan.site/
- https://www.linkedin.com/in/conchan/
- https://github.com/conchan
- https://dribbble.com/conchan
- https://mastodon.social/@conchan